Business TV: that out of date email list could be damaging
More expert business advice from email marketing guru Chris Nagele, Newsberry.com – join him in this video packed with business marketing advice, as he reveals more of his business email tips including why keeping your mailing list up to date is so very important to your success!
Running an email campaign requires a high level of management, carefully controlling the emails that youre sending each time. There are a number of reasons for this, and a number of important tasks that must be done in order to ensure your mailing list is clean.
Blocked, unsubscribed or non-existent email addresses must be cleaned from your list over time. Not taking due responsibility for your email campaigns could lead to troubles with your ISP, and could even incur penalties, or worse, see your outward emails being blocked, sent to the spam folder or trash.
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Duration : 0:1:43
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